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Verizon hired its first chief creative officer Andrew McKechnie to lead an in-house agency to help reposition the brand in a competitive telecom landscape. [Read More]
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Farmers is one of several insurers exploring more creative digital formats to better reach customers... [Read More]
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SkinnyPop thinking out of the bag by taking its better-for-you branding into other categories. [Read More]
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Activist investor goes after Procter & Gamble for breakup at same time KraftHeinz bids for Unilever. What is going on? [Read More]
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State Farm is the first sponsor to suit up for TNT's new three-minute marketing opportunity. [Read More]
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The ACLU of Texas and Legacy Community Health have released a video to highlight the discriminatory nature of the Texas "Bathroom Bill." [Read More]
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Quinnipiac University has updated its logo after a student petition said that the previous wordmark's lowercase "u" undermined the school's academic excellence. [Read More]
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Danger Pigeon aims to highlight the importance of brand characters and icons in connecting with audiences in direct and authentic ways. [Read More]
Danger Pigeon aims to highlight the importance of brand characters and icons in connecting with audiences in direct and authentic ways. [Read More]
Looking at the worst local commercials for President's Day sales. [Read More]
GOP pollsters say the Media Accountability Survey is a means of egging on supporters to cough up more data and donations. [Read More]
Watch the newest ads from GE, Jack Link's, Quaker Oats and more, as detected by iSpot.tv. [Read More]
who once oversaw Mtn Dew marketing - is promoted after Seth Kaufman moves to Pepsico's nutrition business. [Read More]
ABC sells out of commercial time in the Academy Awards. [Read More]
MillerCoors is bringing back Zima. [Read More]
CNN commissioned a study to see if President Donald Trump's attacks on the network are impacting perception. [Read More]
Snapchat's latest media deal is a partnership with Discovery Communications to develop content inspired by "MythBusters" and "Shark Week" for the mobile screen. [Read More]
"We have heard your calls for human, viewable, third-party accredited inventory," Digital Content Next CEO Jason Kint wrote in response to P&G's Marc Pritchard. [Read More]
Watch the newest ads from Sparkling Ice, Walmart, Starbucks and more, as detected by iSpot.tv. [Read More]
PepsiCo is developing a full-length feature film based on viral ads starring the basketball-loving, old-man character. [Read More]
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